Rhododendron 'Besse Howells' is a compact, broadleaf evergreen hybrid rhododendron bred for impactful spring color and tidy landscape performance. Topping out at 4–6 feet tall and wide, this variety features openly funnel-shaped, frilly purplish-red blooms with a deep red blotch—ideal for massing in shaded areas, as foundation plantings, or as formal hedging.Developed by Anthony Shammarello, this cultivar combines the flower power of R. catawbiense and the cold hardiness of 'Boule de Neige'. Its dense habit, winter interest, and high retail appeal make it a strong performer for garden centers looking for early-season color and repeat sales.